Oceanus Media Global (OMG) is a creative media tech company that represents a new multi-disciplinary intersection point in the industry. Our role was to design and launch a brand that resonates with the growing demand for immersive media and content, swiftly establishing its leadership in the industry.
OMG represents the convergence of multiple technologies, from Extended Reality (XR) to Augmented Reality (AR). To champion the tagline 'Making Futurealistic Experiences', we developed a cohesive brand identity and design language that speak to its futuristic aspirations. The brand's logo, inspired by the mobius strip, utilized multi-dimensional and geometric elements to mirror the endless possibilities within the immersive media space.
To go to market, we planned and organized a studio launch as a testament of the futurealistic experiences OMG was advocating. Media and special guests were invited for a one-of-a-kind performance, where the focus was on immersing audiences in an innovative, narrative-driven show that integrated storytelling and technology at its best (in contrast to a typical technical demo).
The 15-minute Extended Reality performance unfolded in four acts in great cinematic fashion, each integrating unique environments and cutting-edge tech into compelling storylines that audiences could relate to.
Guests were delighted with a holographic gift box, projecting the company reel inside a wine bottle, showcasing OMG's cutting-edge immersive technologies. Accompanying each gift box, a detailed prospectus offered insights into the company's past projects, present capabilities, and future innovations for its clients.
Our innovative approach and strategic execution translated into remarkable achievements, creating a blueprint for the future of storytelling and interaction and making 'Futurealistic Experiences' a reality.
Achieved a reach of over 9 million across social and media platforms
Garnered more than $130,000 in total PR value (The Straits Times, The Business Times, Hello Singapore, The Edge, Marketing Interactive and more)
Facilitated a high-profile networking session connecting to multiple industries
Demonstrated the tangible potential of futurealistic experiences